Tigers Heating and Cooling

Problem: Tigers heating and cooling wanted a logo and brand that reflected both the nickname given to the owner  which was “tiger”. It was symbolic for the client because it reflected the growth he has experienced both in his career and life.

Target Audience: The demographic are between 25-60, home owners with professions or full time jobs. Advertisement data has provided a following of males between 25-45 and large activity in the Kansas city area.

Solution: Designing a Logo that highlights the majestic aspect of the tiger instead of the fierceness. The logo was designed to be welcoming and friendly. The brand is a combination of stripes and typography communicating a professional but, vibrant style.

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